Difference between Logo and Trademark
Logos and trademarks are both the main keys to the growth and success of any business. They are a key concept that everyone must know. Many people confuse logos and trademarks. They refer logo as a trademark. We discuss the Difference between a Logo and a Trademark further.
Protect your brand name, logo, and slogan with a trademark.
Logo
A logo is a graphical image, mark, or symbol that is used to identify and source of a business. It helps a brand to differentiate its products and services from all other brands. It also helps in creating a unique and different identity for the brand in the market.
Plays an important role in marketing and building the reputation of the brand among the market and people. A logo mainly consists of colours, text, symbols, fonts, images, fictional characters, animals, short forms, and any other generic forms.
Trademark
A trademark is a phrase, word, design, name, symbol, or combination of these that is used by businesses, individuals, and organisations to identify and differentiate their goods and services from others.
It mainly connects goods and services to a particular company or business to get a brand identity and reputation.
Difference between Logo and Trademark
| Logo | Trademark |
| It does not provide any type of protection to any business or company. | It gives legal protection to any business or company. |
| Any third party can use it without asking the owner. | No one can use the trademark without the owner’s permission. |
| It is a type of graphical image. | It can be a variety of types, which include names, words, slogans, phrases, text, colour, audio, etc. |
| Any third party can misuse the company’s logo. | It provides legal rights that no one can misuse the trademark. |
Why is it Important to register a Logo And Trademark?
A logo and trademark both play an important role in a brand’s identity in the market. A unique and attractive logo helps to enhance the brand’s reputation and identity. Continuously using the logo not only increases the visibility of the brand and promotes the brand, but also creates trust among customers.
In India, it is necessary to register your logo and trademark so that you have all the legal rights and no one can misuse your logo and trademark. This process can help to make your brand easily recognisable in the market, and it can keep your brand legally protected.
Conclusion
The difference between a Logo and a Trademark is equally important to any business. Both play a vital role in the enhancement of any brand’s reputation and identity. But for this, it is necessary to know and understand the main difference between a trademark and a logo.
Both play a significant role in business growth, so it is important to register them so no one can misuse them.
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